Trade: consumer goods and services; use of surveillance pricing in the sale of certain consumer items; prohibit. Amends secs. 2, 7 & 12 of 2011 PA 15 (MCL 445.312 et seq.). TIE BAR WITH: HB 6098'26

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Plain-English Summary

This bill amends the "Shopping reform and modernization act" to define new terms like "dynamic pricing" and "surveillance pricing." It requires retailers to display the total price of most consumer items and prohibits the use of "surveillance pricing," which increases prices based on an individual's personal data. The bill also outlines how individuals can take legal action if these rules are violated.

No official summary on file for this bill · generated by Gemini 2.5 Flash from its full text

Votes

Sponsorship · 6 Sponsors

Democrat0Republican6Independent0Other0

R · PrimeRylee Linting
R · CoSteve Frisbie
R · CoTom Kuhn
R · CoJay DeBoyer
R · CoJason Woolford
R · CoWilliam Bruck

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